Showing posts with label G324 Research into target audience. Show all posts
Showing posts with label G324 Research into target audience. Show all posts
Friday, 27 February 2015
Thursday, 26 February 2015
Improved Audience Case Study
According to Mulvey, mainstream Hollywood film "coded the erotic into language of the dominant patriarchal order" Mulvey indicates that this coding is, in the essence, the establishment of the "male gaze"
Naturally constructed, the male gaze refers to the act of viewing women as objects, of adopting the role of spectator, but metaphorically, it refers to way of thinking about and acting within society. Consequently, the negative and inaccurate sexualised representation of women in this video will this reinforce misogynists attitudes that women are toys/playthings and candy, therefore untalented.
Thelma & Louise break the barriers of how hey are defined by their gender.
Wednesday, 25 February 2015
Tuesday, 17 June 2014
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